Local Ranking Factors (Report)

Similar to the SEOMoz Ranking Factors, David Mihm runs a survey and publishes a Local Ranking Factors report. This was published in June of 2010. It’s helpful for anyone interested in getting a locally-focused business to rank better in the search engines.  This is a great resource for small business owners or those helping small businesses with their SEO efforts.

The top 5 Local Ranking Factors were:

  1. Importance of Claiming Place Page / Local Listing
  2. Business Address in City of Search
  3. Associating Places Page with Proper Categories
  4. Volume of Citations from Major Data Providers (i.e. Directories) and Internet Yellow Page Portals
  5. Importance of Off-Page / Off-Listing Criteria

David Mihm’s Local Ranking Factors

Local Ranking Factors Report